Hi, my name is Anthony.
I’m a professional copywriter, but you can call me a word-nerd.
Do you know how some people like going out to concerts, clubs, and other exciting celebrations that start with the letter “c”?
Me, I’m a writer at heart.
I think English homework is fun.
My background as an award-winning salesman taught me the power of persuasion and the importance of aligning what a customer wants with what your company says.
That said, every time you work with me, you’re signing up for copy that respects human nature, follows best practices, and is designed to help you sell.
Discover what sales taught me about copywriting.
The Value Of The First Impression
People make snapshot decisions.
For better or worse, the truth about life is that the first impression is always the most important.
I will ensure your first impression lands so your customer has clarity on who you are and what you do.
The Necessity Of Connection
People want to feel understood.
The more you connect with someone, the easier it is to build trust.
I ensure your message connects with your audience so they feel aligned with what they want versus what you say you do.
Solving Problems
People buy solutions to solve problems.
Remember, your client wants to feel confident that you can help them solve their problem.
I ensure your copy is crystal clear and the benefits are highlighted, so your clients know exactly what’s in it for them.
Asking For The Business
Nothing happens until you ask.
Most sales are missed simply because nobody ever asked for them.
I’ll make sure your copy has a clear call to action so your prospects always know the next step.
